Best Home Insurance in Ellsworth, WI

Compare the top home insurance companies serving Ellsworth. Find the best rates, coverage, and customer satisfaction scores side by side.
Data last updated: May 2026 · Sources: NAIC, J.D. Power, AM Best

Compare Rates From Top Ellsworth Insurers

Home Insurance — Company Comparison

InsurerNAIC Complaint IndexJ.D. Power Score AM Best RatingEst. MonthlyBest For
SF
State Farm
Largest U.S. home insurer
1.29
695 / 1,000 A++ $146 Cheapest large insurer, local agents, bundling auto+home
AL
Allstate
Allstate Vehicle & Property
1.19
680 / 1,000 A+ $211 HostAdvantage for landlords, claim-free bonus, Drivewise bundle
US
USAA
Military families only
1.08
860 / 1,000 A++ $97 Best satisfaction scores, cheapest military rates, no depreciation on claims
LM
Liberty Mutual
Fortune 100
1.35
665 / 1,000 A $192 Inflation protection, new home discount, extensive endorsements
FM
Farmers
Zurich Group
1.15
685 / 1,000 A $198 Eco-rebuild coverage, smart home discount, claims-free discount
TR
Travelers
Est. 1853
0.56
700 / 1,000 A++ $135 Lowest complaint ratio, green home discount, wildfire defense
AF
American Family
DreamProtect
0.23
710 / 1,000 A $180 Best complaint ratio, roof surface protection, dream home policy
ER
Erie Insurance
12 states only
0.35
720 / 1,000 A+ $138 Highest satisfaction, guaranteed replacement cost, sewer backup included
$162
Avg. Monthly Premium (WI)
Replacement Cost
WI Coverage Basis
#21 Most Expensive State
Cost Ranking
Hail, winter storms, flooding
Primary Risks (WI)

Wisconsin Home Insurance Considerations

While Wisconsin does not legally require homeowners insurance, mortgage lenders require it. Here are the key coverage components most homeowners need:

Dwelling Coverage
$300K Standard
Covers the cost to rebuild your home after a covered loss
Liability Coverage
$300K Standard
Protects you if someone is injured on your property
Deductible
$1,000 Standard
Amount you pay out of pocket before insurance kicks in

Home Insurance Guide for Ellsworth

Home insurance in Ellsworth, Wisconsin, is shaped by a blend of small-town economic realities and distinct Midwestern weather risks. With a population of just over 3,300 and serving as the Pierce County seat, Ellsworth’s housing stock includes many older homes, some dating back to the late 19th and early 20th centuries. The local economy relies heavily on agriculture, manufacturing, and small businesses, which can affect insurance availability and pricing. In a community where property values are generally modest compared to larger metropolitan areas, the average Wisconsin home insurance premium of approximately $1,950 per year can represent a significant household expense. Insurers often factor in the cost of rebuilding older construction with modern materials, which can drive premiums higher for historic homes lacking updated electrical or plumbing systems.

The most pressing local risks for homeowners in Ellsworth stem from severe weather and geography. The region lies in a corridor prone to damaging hailstorms, particularly during spring and summer thunderstorms, which can destroy roofs and siding. While Ellsworth is far from the coast, it experiences heavy snowfall and ice accumulation in winter, leading to ice dams, roof collapse, and burst pipes. Tornadoes are a genuine threat, as Pierce County sits within Wisconsin’s tornado alley; a direct hit can cause total destruction. Flooding is another critical concern, especially for homes near the Mississippi River or its tributaries like the Trimbelle River. Standard home insurance policies typically exclude flood damage, so many Ellsworth homeowners must purchase separate flood insurance through the National Flood Insurance Program, adding several hundred dollars annually to their coverage costs.

Unique local factors further influence insurance costs in Ellsworth. The village’s reliance on volunteer fire departments and the distance to full-time fire stations in larger towns like River Falls or Red Wing, Minnesota, can lead to higher premiums due to longer emergency response times. Additionally, the area’s rural character means many homes rely on private wells and septic systems, which are not covered by standard policies and require separate endorsements. The high uninsured driver rate in Wisconsin—which exceeds the national average—indirectly affects home insurance rates, as insurers often increase premiums across the board to offset losses from uninsured motorist claims. Finally, the local housing market’s stability, with many properties passed down through generations, can limit the frequency of claims but also means some homes lack modern safety features like updated wiring or roofing, prompting insurers to charge more or require improvements before issuing a policy. Understanding these interconnected factors helps Ellsworth homeowners make informed decisions about coverage that protects both their property and their financial security.

Frequently Asked Questions

Does living in a town with a population of around 3,349 like Ellsworth affect my home insurance rates compared to larger Wisconsin cities?
Yes, smaller towns like Ellsworth often have lower crime rates and less traffic, which can help keep premiums lower than in urban areas. However, your specific rate will still depend on factors like your home’s age, construction, and proximity to fire stations.
Since Wisconsin has no state minimum liability requirement for home insurance, what coverage should I prioritize for my Ellsworth home?
Even without a state mandate, it’s wise to carry enough dwelling coverage to rebuild your home in Ellsworth, especially given potential material and labor costs in the area. A standard HO-3 policy with at least $100,000 in liability is recommended to protect against common risks like slip-and-fall accidents on your property.
With the average Wisconsin home insurance premium around $1,950 per year, are there any local Ellsworth-specific discounts I should look for?
Many insurers offer discounts for homes with updated roofs, security systems, or being in a recognized fire district, which is common in Ellsworth. You may also save by bundling home and auto policies with a local agent who understands the region’s weather risks, such as hail or winter freeze damage.
Data Sources: NAIC Complaint Index from the National Association of Insurance Commissioners Consumer Information Source (content.naic.org). Customer satisfaction scores from J.D. Power 2025 U.S. Home Insurance Study. Financial strength ratings from AM Best. Average premium data from the NAIC Home Insurance Database Report and the Wisconsin Department of Insurance. All data is publicly available. This page does not constitute insurance advice. Data last verified May 2026.
Disclosure: HomeInsuranceU.com is an independent educational resource. This page may contain affiliate links — if you click and purchase a policy, we may earn a commission at no additional cost to you. This does not influence our research, data presentation, or rankings. Insurer data is sourced from public regulatory databases and independent research firms. We are not an insurance company and do not sell insurance. Always verify rates directly with the insurer. Rankings are based on publicly available data and do not constitute an endorsement.